Gap, Inc. Gives “Brand Power” a Whole New Meaning

For nearly 10 years the race of retail survival has taken the industry as well as the media by storm.  Since the beginning Gap Inc. has stolen headline after headline as onlookers anticipated the inedible end for the basic fashion retailer.  We are looking towards 2019 and Gap still remains incredibly relevant, prevalent, and proceeds… Read More

Gap, Inc. Mission Statement

Gap Mission Statement: “Gap, Inc. is a brand-builder. We create emotional connections with customers around the world through inspiring product design, unique store experiences, and compelling marketing.” Gap, Inc. includes: Banana Republic Old Navy Gap Stores INTERMIX   Which of their store locations do you feel fit the mission statement the most and how?    … Read More